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Main Lecture Topics
Discover the main themes of Alexandre Guimarães' lectures below
The Professional of the Future
The aim of this talk is to explore the essential skills, abilities and mindsets that professionals need to develop to stand out in a constantly evolving world, enabling them to adapt, innovate and thrive in the job market of the future. Minimum Duration: 1 hour
AI and IMPACT on TODAY and TOMORROW
The goal of this talk is to provide a comprehensive understanding of the current state of Artificial Intelligence (A.I.) and how it is transforming our lives today, while exploring the possibilities and challenges that A.I. presents for our future. Minimum Duration: 1 Hour
ChatGPT helping with business decision making
The objective of this talk is to demonstrate how ChatGPT technology can be a valuable ally in business decision-making, highlighting its capabilities, practical applications and benefits, enabling participants to take advantage of the full potential of this innovative tool to boost the success of their companies. Minimum Duration: 1 hour
The Essentials of Digital Marketing
The aim of this talk is to provide a comprehensive and practical overview of fundamental digital marketing strategies, enabling participants to understand, implement and optimize effective tactics to promote their business online, maximize audience reach and achieve tangible results in the digital environment. Minimum Duration: 1 Hour
Increase your SALES through DIGITAL
The objective of this talk is to provide valuable insights and practical strategies to drive business sales through digital tools and channels, empowering participants to maximize the growth potential of their operations, reach new customers and increase profitability. Minimum Duration: 1 Hour
THE CUSTOMER HAS CHANGED!!! We have a problem, now what?
The objective of this talk is to explore changes in customer behavior in the digital environment and the opportunities that arise from these transformations. We will address innovative strategies to face challenges and adapt to a new scenario, enabling participants to stand out in meeting digital customer expectations Minimum Duration: 1 hour
DIGITAL Customer Journey
The aim of this talk is to guide you in the collaborative construction of the 'Ideal Customer Journey' in the digital environment. By participating in this workshop, you will be prepared to understand, map and optimize the customer experience across all digital channels, creating more effective strategies to engage, convert and retain your target audience. Minimum Duration: 2 Hours Target Audience: Small and Medium Entrepreneurs